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Article: Stop Putting Ice on Your Face – Discover the Safer Cold Therapy That Works

Woman applying ice to face – highlighting the risks of ice facials
at-home facial

Stop Putting Ice on Your Face – Discover the Safer Cold Therapy That Works

The Hidden Risks of the Ice Facial Trend – And the Safer Cold Therapy for Healthy, Radiant Skin

It’s all over your feed, celebrities plunging their faces into ice bowls first thing in the morning, influencers gliding cubes across their cheeks, and TikTokers swearing by the de-puffing powers of cold. From Bella Hadid to Hailey Bieber, the “ice facial” has gone viral.

But beneath the chilled glow lies a less glamorous truth: this seemingly simple ritual can actually be risky, especially when done wrong, which it often is.

 

Ice Facials: A Viral Trend with Hidden Risks

Let’s be clear, cold therapy itself isn’t the issue. In fact, when done correctly, it can offer real benefits: improved circulation, tighter pores, reduced inflammation.

But when you rub raw ice across your face without any regulation — no temperature control, no timing, no skin barrier protection and you expose yourself to potential harm.

According toThe Times of India, overusing or misusing ice directly on the skin can cause:

  • Ice burns and surface damage

  • Numbness or tingling

  • Nerve sensitivity

  • Even frostbite in extreme cases

And if you have conditions like diabetes, Raynaud’s syndrome, rosacea, or even just reactive skin, that risk increases significantly.

Read the article from The Times of India

So Why Is Everyone Still Doing It?

Simple: it looks good. It feels good. It seems effortless and “natural.”
From celebrities like Bella Hadid to skincare icons like Hailey Bieber, cold therapy is clearly trending. As we can see in our Instagram Reel, she’s shown embracing the ice bowl ritual, a practice that’s gone viral but isn’t without its risks..

But in reality, this isn’t about minimalism,  it’s about guesswork. The ice method offers no consistency and no protection, which is the exact opposite of what good skincare should be.

 

Cold Therapy Is Powerful — If It's Controlled

Let’s not throw out the cold with the cubes.
When used wisely, cold therapy is a powerful tool: it helps reduce puffiness, calms inflammation, and boosts lymphatic drainage. The key? Control.

That’s what inspired Frosteam; a safer, smarter approach to the glow people are chasing with ice.
With a cooling plate calibrated to the optimal temperature, Frosteam delivers targeted cold therapy without the risks. And because skincare is holistic, we paired it with:

  • Nano-ionic steam to hydrate and prep the skin

  • Aromatherapy diffusion to calm the nervous system and promote stress relief while reducing skin flare-ups.

No guesswork. No discomfort. Just results.

 

You Deserve More Than a Freezer Bowl

Skincare has evolved and so should your routine.
You can still get the lifted cheekbones, the refreshed under-eyes, the post-spa glow... without the frozen fingers, the burns, or the outdated tools.

No guesswork. No discomfort. Just results – with Frosteam.

👉 See how it works | Upgrade Your Routine Today

 

 

Reference
The Times of India. (2025, June). Is icing your face safe and effective? Know its benefits, risks and application tips. https://www.msn.com/en-in/health/other/is-icing-your-face-safe-and-effective-know-its-benefits-risks-and-application-tips/ar-AA1HCchf

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